In an ever-demanding, increasingly high-paced work culture, the freelance community is expanding. Hours of commuting between 8-to-5 work boxes leaves the creative mind yearning for more. Clawing at the sides of the cubicle just to peak over the edge and see what else life may have to offer behind these confined walls. Welcome the Freelancer. The Pathfinder. The risk-taker.
Freelancing has become a competitive environment where highly skilled professionals can market themselves and their work earning a reasonable income as opposed to the past where freelancing was something you did ‘in between jobs’.
Due to our high technologically driven society, most demands for freelance work is due to businesses advancing online. With so many websites live, businesses need to ensure continual development and smooth back-end efficiency. Not only are all businesses continually fighting to stay on top of search engine listings, but they need to stay on-trend in marketing creatively, be tactical about social media platform usage and have the know-how on the latest online movements. Many businesses are opting to hire skilled professionals in a part-time or contractual capacity to take care of these back-end needs.
Linguistics and translation are also an area where businesses prefer to use freelancers rather than training and employing a full-time staff member for project specific work.
Popular freelancing industries show that specializing in a niche market as a freelancer could definitely count in your favour as businesses are looking more into hiring freelancers for highly skilled jobs. Having a sought after and knowledgeable skill-set also grants you, the freelancer, the opportunity to build a long-term and on-going relationship with clients and businesses.
FlexJobs, an online marketplace that connects freelancers and employers has listed the top freelance industries of 2017 to be computing and IT, then administration, accounting, customer service and software development. Project management, research, writing and medical industries also form part of the top ten industries for freelance work.
- Social Media Management
- Content Writing and Blogging/SEO
- Virtual Assistant Jobs (VA)
- Email Marketing Specialist
- E-commerce Specialist
- App Developers
- Animation Jobs
- Design Jobs
- SEO Experts/Consultants
Initially entering the freelance industry one should be flexible to take on jobs that may be generalized. However, as a freelancer, it is imperative to stay abreast of your niche market developments and advancements to give you the edge of specialization in your field.
After all, technology waits for no one.
This a guest post by Helga Williams.